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Publication
Date: Wednesday, January 23, 2002
Saving face: Day
spas provide multiple services to keep clients looking and feeling good
Saving face: Day spas provide multiple services to keep clients
looking and feeling good (January 23, 2002)
By Jane Knoerle
Almanac Staff
Writer
Your skin is dry.
Your hair is frizzy. You're exhausted from holiday excess. Why not treat
yourself to a day, even an hour, of pampering at a day spa?
Day spas, as opposed
to expensive weeklong sojourns at the Golden Door or La Costa, have gained
widespread popularity within the last few years and are popping up all
over America.
Menlo Park joins the
trend with two new day spas: The Greenhouse Spa, which opened January
9 at 1158 Chestnut St. (former location of First Interstate Bank), and
Inspiration Day Spa and Salon, which opened last fall in the Sharon Heights
shopping center.
While the two spas
differ in size, there are certain constants. Both offer facials, body
massage, pedicures, manicures, body wraps, waxing, make-up application,
and hair care.
Both spas are pleasing
to the eye. Colors are subdued. Fresh flowers, bowls of fruit, plates
of goodies to nibble, pitchers of water with slices of cucumber and lemon,
are all part of the presentation. Count on lit candles, New
Age music,
and a splashing fountain to put you in a relaxing mood.
The
Greenhouse Spa
The Greenhouse Spa
is the first Northern California day spa for Steiner Leisure Limited,
which operates 110 spas at sea and 80 resort and day spas around the world.
The Menlo Park spa
is part of a chain of day spas in 18 locations throughout the United States,
seven in Southern California.
During its January
9 open house, Celeste Dunn of San Diego, president of Steiner Limited
Day Spa Group, was on hand to greet clients, who were offered complimentary
neck and shoulders massages and paraffin hand treatments, along with herbal
tea and cookies.
An attractive blonde,
who is a walking advertisement for the wonders of spa treatments, Ms.
Dunn was a high-tech business executive in Silicon Valley before founding
C. Spa Salon in 1997.
A former vice president
of the consumer division of Compaq Computer Corp., she has held executive
level positions at Slate Corp., Go Corp., Wyse Technologies and Xerox
Inc.
Traveling the world
on business, and a frequent patron of hotel spas, Ms. Dunn saw a chance
to combine her high-tech experience with her "personal passion for day
spas to create a new spa experience for men and women."
Her first spa, located
in La Jolla, was financed by her with the help of friends and family.
Ms. Dunn says Mark
Kvamme of Atherton was her first outside investor. "He saw the concept
had potential to go global," she says.
Under her leadership,
C. Spa grew to six spas before it was acquired by Steiner in July 2001.
She continues as president of Steiner's Day Spa Group and serves on the
board of the larger company. The spas opened since the Steiner acquisition
are known as Greenhouse Spas.
"I run all the land-based
spas," says Ms. Dunn, who adds that many customers have visited the company's
spas on cruise ships. The spas also carry the same beauty products (Elemis
and La Therapie) that clients have purchased on shipboard.
Greenhouse Spa offers
packages, such as the Spa Day of Beauty, which includes a choice of "nurturing
face treatments," lunch, massage, manicure and pedicure, shampoo, blow-dry
hair styling, and a make-up "makeover" for $315 for seven hours.
Some of the treatments
described in its brochure, such as the "coconut rub and milk ritual wrap"
or the "exotic lime and ginger salt glow exfoliation," sound as if they
should be sipped instead of applied.
Greenhouse Spa offers
a paraffin hand treatment for first-time women customers and a hot-towel
facial wrap for men. Each client also receives a complimentary head, neck
and shoulder massage before any service. Women can also request a complimentary
make-up touch up.
Facial treatments
range from a 20-minute herbal cleansing ($20) to a "Japanese silk booster
facial" (one hour, 15 minutes for $85). There are eight varieties of massage.
The briefest is the back massage (45 minutes for $60), the most elaborate
the "Shirodhara massage" (one hour, 15 minutes for $175).
Greenhouse Spa has
5,000 square feet of space, five dry treatment rooms, one wet room, two
pedicure stations, two manicure stations, five hair stations, and two
make-up stations.
Inspiration
Day Spa
Located in the Sharon
Heights shopping center, Inspiration Day Spa opened last fall on the site
of the former Sharon Heights Beauty Salon. Owner Mahin Shafai has remodeled
the shop to include four treatment rooms for massage, facials, lash or
brow tints, and waxing. There is also a hair salon and manicure and pedicure
station.
Mrs. Shafai, a native
of Iran, came to this country in 1978, after living in England. She and
her husband, a physician, operated a skin and geriatric clinic in Chicago
for 16 years before moving to California in 1996. She worked in skin care
at La Belle Day Spa and Salon for two and a half years before opening
her own spa.
The spa offers a basic
facial for $45; a deep-cleansing facial for $65. Then there is the 90-minute
signature facial, "a blissful experience from head to toe," for $95. You
can be wrapped in sheets steamed in lavender and oils for $75 or opt for
"salt glow and honey butter" exfoliation for $65. Eight kinds of massage,
range from shiatsu ($65) to "heated desert stone massage ($85).
The day spa seems
to be thriving, even in a slumping economy, as a place where frazzled
clients can relax their minds and indulge their bodies, if only for an
hour or two.
Information:
The Greenhouse Spa, 325-0700. Inspiration Day Spa, 854-5885.
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