Getting there is half the fun; coming back is the other half
Original post made by Martin Engel on Apr 16, 2008
Heads up, Caltrain. Check out these photos. Here is some pro-bono advice that a consultant would charge you a great deal for. Public-private partnerships (P3) are all the rage. If Japan and IKEA can do it, so can you. Wait, there's more. Turn all the last cars on your trains into food-and-drink concessions. (Begin by running one train as a proof-of-concept trial.) Think outside the box. Get coffee concessions at all the train stations. Change the names of your stations from Train stations to Transit stations. Start changing your corporate culture to customer service, instead of empire building. Make your highest priority shuttle connections, both from private corporate and public transit operators, to all your newly renamed transit stations. Stop being railroad fuddy-duddies and start being a part of an attractive, convenient, urban mass transit system.
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