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Former Almanac advertising director Mardell Ward dies at 84

She was advertising director from 1971 to 1989

Mardell R. Ward, who served as advertising director of The Almanac from 1971 to 1989, died March 23 in Palo Alto. She was 84.

Ms. Ward, a former editor of the Menlo Park Recorder, took over advertising for The Almanac just six years after the paper was founded by Betty Fry and the late Hedy Boissevain. Her local contacts were invaluable to the newspaper as it expanded into Menlo Park in the 1980s.

A graduate of the University of California, Berkeley, Ms. Ward had a career in journalism and advertising that included working at Sunset Magazine, the Menlo Park Recorder, Wank, Williams & Neylan advertising agency, and the Menlo Park Chamber of Commerce.

"She was a very classy lady," said Mort Levine, publisher of The Almanac from 1980 to 1993. "She gave The Almanac a certain tone. She was very interested in building up the business district of Menlo Park."

Ms. Ward was born on Nov. 11, 1924, in Santa Barbara and grew up in Ventura. She enjoyed gardening, reading, traveling, and talking daily to her wide circle of friends and family, say family members.

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She was a longtime resident of the Barron Park neighborhood in Palo Alto and often wrote for the Barron Park Association's newsletter.

She is survived by her three children, Valerie Burns Kepko of Sacramento, Craig Burns of Woodside, and Douglas Burns of Palo Alto; and one grandson.

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Former Almanac advertising director Mardell Ward dies at 84

She was advertising director from 1971 to 1989

Uploaded: Mon, Apr 6, 2009, 10:34 am

Mardell R. Ward, who served as advertising director of The Almanac from 1971 to 1989, died March 23 in Palo Alto. She was 84.

Ms. Ward, a former editor of the Menlo Park Recorder, took over advertising for The Almanac just six years after the paper was founded by Betty Fry and the late Hedy Boissevain. Her local contacts were invaluable to the newspaper as it expanded into Menlo Park in the 1980s.

A graduate of the University of California, Berkeley, Ms. Ward had a career in journalism and advertising that included working at Sunset Magazine, the Menlo Park Recorder, Wank, Williams & Neylan advertising agency, and the Menlo Park Chamber of Commerce.

"She was a very classy lady," said Mort Levine, publisher of The Almanac from 1980 to 1993. "She gave The Almanac a certain tone. She was very interested in building up the business district of Menlo Park."

Ms. Ward was born on Nov. 11, 1924, in Santa Barbara and grew up in Ventura. She enjoyed gardening, reading, traveling, and talking daily to her wide circle of friends and family, say family members.

She was a longtime resident of the Barron Park neighborhood in Palo Alto and often wrote for the Barron Park Association's newsletter.

She is survived by her three children, Valerie Burns Kepko of Sacramento, Craig Burns of Woodside, and Douglas Burns of Palo Alto; and one grandson.

Comments

LYNN HAZARD
Woodside High School
on Apr 7, 2009 at 12:44 pm
LYNN HAZARD, Woodside High School
on Apr 7, 2009 at 12:44 pm

(CLASS OF 68.) MY MOTHER PATRICIA L. HAZARD WORKED WITH MARDELL AT THE RECORDER FOR A FEW YEARS. NOT ONLY WAS SHE A TERRIFIC JOURNALIST BUT HER FAMILY WAS GOOD FRIENDS OF OURS AND I REMEMBER HER AND HER FAMILY WELL. I NOW LIVE IN LEBANON, MAINE WITH MY HUSBAND BUT HAVE MANY HAPPY MEMORIES OF MARDELL AND THE VISITS TO HER HOME IN PALO ALTO. IT HAS BEEN MANY YEARS SINCE I SAW THEM. I REMEMBER THEM ALL VERY FONDLY. GOD BLESS AND KEEP. MANY HAPPY MEMORIES!!


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