Ladera Granola partners with shelter | January 1, 2014 | Almanac | Almanac Online |


Community - January 1, 2014

Ladera Granola partners with shelter

Ladera Granola, founded by Brian Tetrud, has released its latest video, "Ladera Granola Saves Christmas," and teamed up with InnVision to donate 100 bags of the hand-baked granola to the shelter.

The four members of the video's team, all graduates of Menlo-Atherton High School's class of 2006, chose to reach out to a local homeless shelter and offered to donate to 100 families if the video reaches 100,000 views on YouTube, where it has been uploaded.

The short commercial illustrates Santa's frustration upon uncovering a tray missing his favorite treat, Ladera Granola. It was written by Nima Naimi and directed by Julien de Benedictus, with music composed by Jake Hutt.

To view the videos, search YouTube for "Ladera Granola Saves Christmas" and "Welcome to Ladera Granola."


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