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On Saturday, Aug. 23, the Joy Culture Foundation hosted its Little Entrepreneur Fair at Menlo Church, featuring more than 40 young entrepreneurs between the ages of 5 and 12. The children were running businesses in Chinese, selling homemade slime, jewelry, artwork, succulents and running fair games such as ring toss and mini golf to over 500 attendees.
The foundation is a nonprofit organization dedicated to helping Chinese-speaking families build confidence, identity and community through educational and cultural programs.
“Our fair this year emphasized building confidence, entrepreneurship, financial literacy and community for kids,” said CEO of The Joy Culture Foundation Sandy Yu in a press release. “Money and entrepreneurship are concepts every child should have the chance to explore with their parents at an early age.”
Through the event, the child entrepreneurs were able to experience real-world transactions and learn about money management. Participants of the fair were provided with monopoly-style money to engage in the interactive activities that were designed to promote financial literacy in children.
One of the most popular booths at the fair made over $600 in sales.
Yu said what makes the fair unique “is that it is one of the few opportunities in the Bay Area where kids can practice doing business in Chinese — giving families a meaningful cultural and linguistic experience.”
Parents were proud to see their children transform in the setting of the fair. One mother shared that her child who was once shy, was able to confidently introduce her business idea to strangers. According to the Joy Culture Foundation, parents were excited to see their children be able to showcase their creativity, confidence and leadership skills through the fair.



